Earnest Ice Cream Website

Case study: Enhancing values-driven beloved local business



Krisztina is a talented and communicative professional with a helpful network of peers and the ability to take on projects large and small. I would absolutely recommend KunStudios!

Ben Ernst
co-owner, Earnest Ice Cream Opens in new window

The Challenge

Earnest is a much loved local ice cream shop in Vancouver. Their stores embody a contemporary west coast vibe and their ice cream is top notch. Their website was hard to navigate and didn’t match their in-person aesthetic.

We helped them build a site that showcased their good work in the community, navigated the user through the store locations and better reflected their brand and in-person experience.

Project Scope

Brand refresh, WordPress website design and build, ongoing website support


  • Users can find scoop shop locations and daily menus easily
  • Elevated web design reflects the spaciousness and west coast feel of scoop shops
  • Site meets high web accessibility standards and supports client’s values of inclusivity and diversity
  • Backend is streamlined and used daily by scoop shop staff to update flavours at each location


Krisztina Kun: project lead, digital strategy, website development, ongoing website support

Lisa Hemingway Opens in new window: creative direction, brand refresh, web design

Madelen Ortega Opens in new window: project management, content strategy

Erin Flegg Opens in new window: website development support

Sarita Mielke Opens in new window: content support

Laura Eagin Opens in new window: content migration