A group of friends and I started a podcast to explore issues related to climate change, especially in relation to art, community engagement and life planning. How do we cope with the reality of climate change while creating meaningful lives? We come from a variety of disciplines and have backgrounds in activism, journalism, community radio and research.
While I have a background in community radio (I’ve produced and hosted both spoken word and music programs at a number of campus and community radio stations in BC and Ontario), I have primarily been involved as the website creator and social media outreach person.
From Theme to Custom Developed Site
Since we wanted to launch fairly quickly and I was working on this off the side of my desk, I first created the site using a drag and drop WordPress theme (Make). I thought this would save me time and effort, and it did, but it came with the cost of not being able to have the control over the site I wanted. I quickly became frustrated and decided to carve out time to completely rebuild the site from scratch using my own custom theme.
Custom Posts and Fields for Podcasts
I created a custom post-type for podcasts which includes custom fields for interviewee and soundcloud link embed. Now when we release a new podcast, we can share it directly from our website. This way we have more control over our analytics and drive new listeners to other episodes and to our mailing list.